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Author

Shabbir Mohsin

Co-Founder & CEO at Coolie

Shabbir Mohsin is Co-Founder & CEO at Coolie, an AI-powered GTM platform for signal-based prospecting, deep research, and multi-channel outreach. With 11+ years of experience in entrepreneurship, sales, and marketing — and having analyzed 628,000+ cold emails — he focuses on helping B2B teams turn buying signals into booked meetings. A 2x founder operating across English and French-speaking markets, Shabbir manages sales, partnerships, business development, product, and marketing at Coolie. Connect with Shabbir on LinkedIn.

Blog posts

17 min read

7 Best Intent Data Tools for Qualified Leads (Ranked)

Compare the 7 best intent data tools. Explore their buying signals, features, pricing, and limitations to find the right fit for your sales team.

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1 min read

September 2026 Product Update

September’s update is all about better timing, smarter account monitoring, and high-intent prospect data. Here’s what’s new 👇 We’ve added new signals to help…

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6 min read

Signals Best Practice Guide

A practical, copy-pasteable playbook for writing A+ signals that your team can use today. A signal is a yes/no question you ask Coolie about a specific company…

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3 min read

How to build a personal brand on LinkedIn & find leads - 2026

Today, we’re focusing on your LinkedIn presence because, let's face it, if your profile doesn’t scream authority, it’s not going to work for you. Reaching out…

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3 min read

Day #1 (7-Day Coolie Program to Book More Meetings)

Delighted to see you on Coolie. You’re officially on DAY 1 of your cold outbound journey. And we’re starting with the #1 step that makes or breaks your success…

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2 min read

Day #2 (7-Day Coolie Program to Book More Meetings)

Yesterday, you nailed down your Ideal Customer Profile and switched on your first intent signals. Today, we sharpen the message — by defining exactly what your…

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2 min read

Day #3 (7-Day Coolie Program to Book More Meetings)

Welcome to DAY 3 of the program 🚀 By now your ICP is set and your signals are live (Day 1's work). So here's what's changed while you slept: leads are already…

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2 min read

Day #4 (7-Day Coolie Program to Book More Meetings)

Welcome to DAY 4 — the most important email in this program 🚀 You've got high-intent leads. Now the harder question: what do you actually say? Most reps stop…

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1 min read

Day #5 (7-Day Coolie Program to Book More Meetings)

Here's where most teams lose it: they find a signal, write one decent personalised email… then default back to generic templates for the follow-ups — undoing…

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3 min read

Day #6 (7-Day Coolie Program to Book More Meetings)

Your agents are finding leads, researching tension, and writing sequences. Today we get your two main channels — LinkedIn and email — ready so all that outreach…

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1 min read

Day #7 (7-Day Coolie Program to Book More Meetings)

Congrats — you've made it to the final day 🚀 Your engine is running: agents finding warm leads, researching tension, writing multi-channel sequences, and…

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5 min read

Cold Email Best Practices - 2026

My name is Shabbir, a 2x entrepreneur having sales experience with 10+ years. I still use cold emails to book 75% of qualified meetings from outbound today…

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3 min read

The Crucial Role of Writing Style in Sales Emails: A Game-Changer with Coolie

In the competitive world of sales, every word counts. How you craft your sales emails can make the difference between a deleted message and a closed deal. Enter…

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3 min read

AI Sales Agents: The Future of Lead Generation

Have you ever dreamed of having an unstoppable sales team that works around the clock, never takes a break, and always knows the best way to engage a prospect?…

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3 min read

AI Tools for Sales Teams: Enhancing Productivity and Efficiency

Ever wondered how to make your sales team more productive and efficient? The answer lies in AI tools. These tools are transforming the sales landscape, making…

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3 min read

How to Increase Cold Email Response Rates with AI

Ever sent a cold email and heard nothing but crickets? Don’t worry, you’re not alone. But what if I told you that AI can help you turn those crickets into…

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2 min read

Why Does AI-Driven Sales Messaging Outperform Traditional Methods?

Have you ever wondered why some sales messages hit the mark while others fall flat? The answer lies in the power of AI-driven sales messaging. Let’s dive into…

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2 min read

Boost Your Sales Pipeline: AI-Powered Cold Email Techniques

Cold emails are like the first handshake with a potential customer. If done right, they can open doors to amazing opportunities. But, let's face it, crafting…

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2 min read

The Ultimate Guide to Automated LinkedIn Outreach

Why should you care about automated LinkedIn outreach? Well, it’s simple. LinkedIn is a goldmine for networking, but manually reaching out to everyone can be as…

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2 min read

5 Proven Strategies for Personalizing Sales Emails with AI

Hey there, awesome readers! Are you ready to learn how to make your sales emails super cool and super effective? Today, we're diving into the magical world of…

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2 min read

How AI is Revolutionizing B2B Cold Email Campaigns

In the world of B2B marketing, cold email campaigns are a crucial tool for generating leads and building relationships. However, crafting the perfect cold email…

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2 min read

The Game Changer in Cold Email Outreach

Coolie is the Paris-based startup that's taking the hassle out of cold emailing. Using advanced AI technology, it creates hyper-personalized and relevant emails…

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The GTM Playbook

10 min read

How To Turn Real-Time Buying Signals Into 18+ Demos Per Week

The Find → Research → Sequence system behind 18+ demos a week: catch buyers through signals, reference their tension, run one insight across four channels.

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12 min read

Connect Claude to LinkedIn via MCP

Connect Claude to LinkedIn through MCP, with Coolie feeding it buying signals: the setup step by step, in about five minutes.

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20 min read

The 10-AI Agent GTM Playbook

The full playbook for building a 10-AI agent GTM system that replaces a team of SDRs. Works with any MCP or LLM.

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7 min read

Can ChatGPT or Claude Run Your Outbound?

“I can use ChatGPT or Claude for outbound. Why do I need Coolie?” Our answer, from 628,000 cold emails and LinkedIn DMs.

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8 min read

Inbound led Outbound on LinkedIn that generated ~1.4M impressions

Two methods, one flywheel: magnetic LinkedIn posts that pull buyers in, and a signal engine that turns their engagement into booked demos.

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15 min read

Why Event Signals Create Better Outbound Opportunities?

The event signals that make outbound timely: recently churned or trial ended, renewals, tech used, intent topics, job changes, funding, hiring and LinkedIn engagement.

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10 min read

How To Turn Your Competitor’s User Into Your Customers

Win your competitor's customers: spot active users, recent churners and coming renewals, map your advantage and their tension, then send the exact messages.

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16 min read

From SDR teams to AI pipelines: The new AI agent outbound stack

Four copy-paste AI agents, prospect research, persona, deep insight and sequence, that turn one buying signal into booked meetings.

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En français

3 min de lecture

Le guide complet de la prospection LinkedIn automatisée

Objectifs, messages, segmentation, Sales Navigator, timing, relances, analyse : sept stratégies pour automatiser votre prospection LinkedIn.

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3 min de lecture

L’outil qui change la donne en prospection par cold email

Coolie, la start-up parisienne qui enlève la corvée du cold emailing : leads trouvés par des signaux d’achat, recherche par l’IA et emails écrits pour chacun.

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2 min de lecture

Remplissez votre pipeline commercial : les techniques de cold email dopées à l’IA

Recherche, objets, contenu, horaires d’envoi, relances et analyse : six techniques de cold email assistées par l’IA pour remplir votre pipeline commercial.

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4 min de lecture

Jour 1 du programme Coolie en 7 jours pour décrocher plus de rendez-vous

Jour 1 du programme Coolie : définir votre profil client idéal (ICP) avec quatre filtres, puis y ajouter les signaux d’intention qui disent quand écrire.

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4 min de lecture

Agents commerciaux IA : l’avenir de la génération de leads

Disponibles 24 h/24, personnalisés, capables de qualifier et de passer à l’échelle : comment les agents commerciaux IA transforment la génération de leads.

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12 min de lecture

Comment transformer les signaux d’achat en temps réel en 18+ démos par semaine

Le système Trouver → Rechercher → Séquencer derrière 18+ démos par semaine : capter l’acheteur par ses signaux, viser sa tension, un insight sur quatre canaux.

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14 min de lecture

Connecter Claude à LinkedIn via MCP

Connectez Claude à LinkedIn via MCP, avec Coolie qui lui fournit les signaux d’achat : la configuration pas à pas, en cinq minutes environ.

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8 min de lecture

ChatGPT ou Claude peuvent-ils gérer votre outbound ?

« Je peux utiliser ChatGPT ou Claude pour mon outbound. Pourquoi aurais-je besoin de Coolie ? » Notre réponse, tirée de 628 000 cold emails et DM LinkedIn.

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10 min de lecture

L’outbound porté par l’inbound sur LinkedIn, qui a généré ~1,4 million d’impressions

Deux méthodes, un seul cercle vertueux : des posts LinkedIn qui attirent les acheteurs, et un moteur de signaux qui transforme leur engagement en démos.

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18 min de lecture

Pourquoi les signaux d’événements créent-ils de meilleures opportunités d’outbound ?

Ces signaux rendent l’outbound opportun : départs chez un concurrent, renouvellements, technologies, intentions, nouveaux postes, levées, embauches, LinkedIn.

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12 min de lecture

Comment transformer les utilisateurs de vos concurrents en clients

Gagnez les clients de vos concurrents : repérez utilisateurs actifs, départs et renouvellements, cernez votre avantage et leur tension, puis écrivez-leur.

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19 min de lecture

Des équipes SDR aux pipelines IA : la nouvelle stack outbound à base d’agents IA

Quatre agents IA à copier-coller (recherche prospect, persona, analyse d’insight, séquence) qui transforment un seul signal d’achat en rendez-vous décrochés.

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